Tinder Collective
Motion Design
Instagram ︎︎︎
Tinder Collective
Social Media Campaign
The Tinder Collective is a campaign launched to stimulate the discourse on socially relevant topics such as distorted ideals of beauty, discrimination, or grievances within the BIPOC and LGBTIQ community.
We called upon strong, young female influencers to form the Collective. They embody the digital generation, give it a voice and represent the opinions of the young target group.
Client:
Tinder Germany
Role:
Art Direction, Motion Design
Tools:
After Effect
Creative Direction:
Haylee Schleiffer
Production:
we are era
Tinder Germany
Role:
Art Direction, Motion Design
Tools:
After Effect
Creative Direction:
Haylee Schleiffer
Production:
we are era
I was hired for this project to animate Instagram Reels for this campaign. It was a delightful experience bringing to life the essence of these inspiring individuals.